Background:
As I started my company under the name Political Dynamics, Laura Doud was one of my first clients, and from the start, I knew she was going to win.

A newcomer to not only Long Beach politics, but politics in general, she had the kind of enthusiasm and drive that political consultants dreamed of. Unfortunately, she was still a new challenger running up against a 14 year incumbent in race no one paid attention to.

I was hired to do research and analysis for the campaign, and then help to turn that research into quotes, facts, and other statements for literature, speeches, etc.

Due to my grassroots experience, I was also responsible for directing grassroots efforts for much of the campaign.

When the election came, Laura Doud won with 57% of the vote, and many people attributed that to a skillfully honed message of reform. Even though it was Laura herself who won that election, I like to think I helped to hone that message.